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Hopper added hotel bookings in 2017 followed by car rentals, but revenue growth was modest, reaching $17-million in 2019. One of its signature features is the fact it frequently messages its millions of monthly users not to buy, but wait until the price drops. Hopper leverages vast amounts of price-quote data obtained from travel booking systems like Sabre, applying AI to predict the best times to book flights. Hopper has had a dramatic turnaround since the start of the pandemic, which chief executive Fred Lalonde has called an “extinction-level event for the company.” Hopper had been a darling of the travel press for years with its innovative mobile app. “Do I think Hopper will eat into Airbnb and Vrbo? Probably not.”īut he added that give how fast the industry is growing, Hopper “absolutely will be successful,” as others that have entered the short-term rental space have been. He anticipated Hopper would compete more with Vrbo, whose supply comes more from larger property managers than Airbnb.
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Jamie Lane, vice-president of research with AirDNA, a Denver-based market research firm in the short-term rental market, said Hopper is entering “a very hot industry” that saw a 22.5-per-cent increase in nights stayed in 2021 over 2020 and 2.7 per cent higher than the prepandemic year of 2019. “We’re very good at pricing and figuring out what our customer want,” Ms.
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Hopper will allow customers, for a fee, to cancel up to 24 hours before their trips for full reimbursement, and unlike rivals, Hopper says it will offer a low-price guarantee by spring. Hopper has launched into the market with what it acknowledges is a “minimum viable product.”īut Hopper claimed it would bring more transparency, flexibility and the lowest prices to the US$100-billion-plus short-term home rentals category, including better refund and cancellation policies than rivals such as Airbnb Inc. “For us to not have homes in this ecosystem was a big gap,” said Susan Ho, Hopper’s head of homes.
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Hopper said it is launching the homes business with more than two million properties globally, many of which are managed by large groups that have consolidated the supply-side of the online peer-to-peer travel accommodation space.
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